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Approach
InnovationPoint's proprietary set of
methodologies balances "innovation as an art" with rigorous
approaches to strategic business planning. What sets us apart from
traditional consulting firms is our non-traditional approach that
blends creative, innovation-focused methods with fact-based
conventional strategy. In addition, we possess a comprehensive
understanding of the organizational issues that directly impact
implementation and the requirements for creating an ongoing capacity
for sustainable innovation.
Working from the "fuzzy front end" of the
innovation process through the execution/market planning stage,
InnovationPoint helps cross-functional client teams envision and
become galvanized around new possibilities and opportunities. By
engaging outside perspectives (industry experts, early adopter/lead
consumers, customers, channel partners, suppliers, investors, etc.)
and by fostering deep internal stakeholder alignment, we enable
clients to take inspired, committed action - faster and more
effectively than they could do themselves.
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Our Framework for Strategic Innovation comprises eight
dimensions: |
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- A Managed Innovation Process - Combining
Non-Traditional and Traditional Approaches to Business
Strategy
- Strategic Alignment – Garnering Internal
Support
- Industry Foresight – Understanding Emerging
Trends
- Customer Insight – Understanding Articulated
and Unarticulated Customer Needs
- Core Technologies and Competencies –
Leveraging Corporate Assets
- Organizational Readiness – The Ability to Take
Action
- Disciplined Implementation – From Inspiration
To Business Impact
- Sustainable Innovation – A Platform For Ongoing Competitive Advantage
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We offer two integrated practice
areas: Growth Strategy and Organizing for
Sustainable Innovation.
Our Growth Strategy methodologies include:
- Thought Leader
Innovation Panels - A
non-traditional, collaborative approach that brings together the
complementary perspectives of hand-picked experts to explore
emerging trends, identify potential growth opportunities and
stimulate breakthrough thinking on a specific opportunity area.
- Strategic Horizons Roadmapping
- A methodology for clarifying a business'
vision and strategic intent, anchored by a phased roadmap
outlining the path forward, including target markets, solution
sets, required capabilities and metrics against which to monitor
progress.
- Consumer-Inspired New
Product, Service and Category Innovation - A suite of
non-traditional methodologies at the "fuzzy front-end" that engage
consumers, customers and business partners. The goal is to create
insight into unarticulated needs as a springboard for breakthrough
new product innovation and business strategy development.
- Business
Model Design - A strategic view of
alternative business models for a specific opportunity area or
solution that includes scenarios for potential revenue streams,
control points, partnership options, and supporting strategies.
- Opportunity
Prioritization & Selection -
A suite of tools that support objective analysis,
prioritization, and selection of ideas and opportunities.
Our Organizing for Sustainable Innovation
methodologies include:
- Silicon Valley
Innovation Immersion® Programs -
One- and two-day highly experiential visits to Silicon Valley
that expose a client team to a hand-picked selection of innovation
pioneers and leaders, who reveal short and long-term approaches to
creating new capabilities based on emerging innovation best
practices.
- Strategic Innovation Workshop Series
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Customized, educational workshops that combine innovation best
practices and case studies with practical tools for imaginative,
strategic thinking and applied problem solving
- Venture Board Development &
Management - A new organizational
structure for engaging external industry Thought Leaders with an
executive team to identify, evaluate and drive new growth
opportunities, typically on a quarterly basis.
- Innovation Council Development &
Management - A cross-functional council that ensures the
alignment between a company's innovation strategy and operational
practices.
- Strategic Innovation Lab® - A physical space
designed to provide the optimal environment to engage groups in
creative exploration, analysis, planning, and action - and to
support teams working quickly to produce highly robust growth
strategies, solutions and products.
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Our approach is unique in a number of
ways: |
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- Our methodologies have been
developed from fifteen years' experience in Strategic
Innovation consulting with large and small
organizations.
- Everything we do is tied to our Innovation
Principles.
- We deliver a balance of strategic
and tactical results - helping define longer-term
breakthrough opportunities that are linked back to short-
and mid-term strategies and actions.
- We use a combination of
non-traditional and conventional approaches, providing the
assurance of tried and true methods, but not allowing our
results to be limited by them.
- We stretch your organization's
thinking beyond best practices to focus on "next practices".
- We bring both process and content
to our engagements - while we are seasoned process
architects and facilitators we ensure that subject-matter
resources are always included in our work.
- The approach is flexible, scalable
and realistic - we customize our approach to your
organization's business needs, timing requirements and
organizational challenges.
- Beyond project-focused results, we
often introduce and inspire a new organizational capacity
for Strategic Innovation.
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